Mobile games publisher Yodo1 has raised $11 million in Series B financing for the expansion of its global publishing efforts. The round was led by GGV Capital, and was joined by Singtel Innov8, Pavillion Capital and Iris Capital. This round takes Yodo1’s total funding to $18 million since its formation in 2011.
Mobile game developer TinyCo has announced it has secured $20 million in financing from Pinnacle Ventures and Andreessen Horowitz, which will help the developer create larger, deeper and better quality free-to-play mobile games going forward. The financing is in addition to the $18 million TinyCo received in 2011.
Video trailer advertising service Vungle has today announced a new company milestone, as its ad network has received over 2 billion video views since the company launched last year. Vungle also announced it has raised $6.5 million in Series A funding, led by Crosslink Capital. The funding brings the total invested in the company to $8 million.
Wine app developer Drync has announced it has secured $900,000 in new funding to expand its marketing and help in furthering developing its product. The company likens its Drync app on iOS to “Shazam for Wine,” as wine lovers can use the app to identify bottles of wine and share their activity with others.
Messaging app and social network Path has raised $50 million in a new funding round according to TechCrunch. The company is now at a $500 valuation, but is still in search of a lead investor. This is a significant jump from the last funding round for the company which occurred last April where it was only valued at $250 million.
Previously, there were reports that the company had been looking to raise anywhere between $75 to $100 million in funding for a $1 billion valuation. It had reportedly received an offer to be acquired by Google for $100 million back in 2011.
Venture capitalists are looking toward mobile app development start-ups as their next saving grace. The rapidly growing space of mobile app development is leading to race to find and boost funding for the companies that develop these apps.
CB Insights has found that mobile app development companies have invested $262 million across 36 deals in 2013 alone. The pace seems to be picking up quickly as this accounts for 59 percent of the funding in the overall mobile development space in 2012. Just in June, six mobile app development companies received significant rounds of financing.
HitFox today announced that its mobile game marketing platform AppLift raised $13 million from venture capital and growth equity firm Prime Ventures. This is AppLift’s second round of funding, after recieving its first round of funding from HitFox, an incubator focused on investing and acquiring game distribtuion and user acquisition startups.
AppLift co-founder and U.S. general manager Hanno Fichtner told Inside Mobile Apps that AppLift is generating more than one million installs per game a month for their top publishing partners. He adds that one game in the top three on the top grossing apps chart from a particular publisher, which wasn’t named, is receiving the most installs from AppLift, even more than from Facebook or Google referrals. When we last heard about install figures from AppLift, the service was driving 10,000 installs per game a day, which is approximately 300,000 a month. (more…)
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