Mobile-location ad platform xAd has released its 2013 Year in Review Report, analyzing the most popular trends in mobile-location advertising for 2013. The report showed mobile retail apps to be on a huge increase, as consumers continue to use their devices to research and shop for products, search for real-world store inventory and more.
Real-money gambling company CashBet has announced the closure of a $1.7 million Angel Round of funding for its platform, which brings real-money online gambling to social and mobile games. The round was led by Fred Hsu and other private investors, and CashBet is currently preparing to seek additional investments from larger investment partners.
Food delivery platform Eat24 has announced a partnership with restaurant information company Urbanspoon, which will see Eat24’s food delivery services added to the Urbanspoon website and mobile app. The Eat24 integration is now live in New York, Los Angeles and Seattle, with plans to bring the technology to the rest of the country in the coming weeks.
Adroit Digital: Over half of consumers plan to shop for Valentine’s Day gifts online or on mobile this year
Advertising company Adroit Digital has released its latest report, analyzing the upcoming Valentine’s Day holiday, and how mobile users plan to engage with their phones to research and buy presents online, and on their mobile smartphones and tablets.
The report targeted a random sample of US adults aged 18 or over, who own both a smartphone and a traditional computer. The study found 59 percent of consumers plan to purchase their Valentine’s Day gifts online this year, as opposed to heading out to stores.
There’s still room for popular new shopping apps on mobile devices, as Bonial International Group’s Retale has reached over one million downloads in its first 78 days of availability. The app gives users a chance to browse weekly print circulars based on location, removing the need to buy the paper every Sunday.
Mobile commerce company mobally has announced the release of its mobile engagement shopping platform API, aimed at helping businesses quickly create and release native retail apps on mobile. The move should help developers and businesses capitalize on the growing number of mobile shoppers, as apps created with the platform can offer the same features as a desktop experience, but with on-the-go freedom.
Analytics company Placed has released its newest report, measuring the growing use of smartphones while shopping, specifically when used by US mothers. The report gathered data from over 5,000 women, and found that 80 percent of respondents now use their smartphones to conduct “grocery shopping activities.”
A new report from mobile analytics company Mobidia and Yankee Group has analyzed mobile shopping over the course of 2013 and the recent holiday shopping season. The report shows 90 percent of consumers are interested in mobile coupons and shopping, with up to 66 percent of ‘advanced’ mobile consumers using their shopping apps to receive coupons, check product reviews, receive text offers, respond to daily deals and more.
Mobile-location ad platform xAd has released its latest report on mobile usage, identifying a new trend called Mobile Eve, when retail related mobile search activity is at its highest. Mobile Eve is actually Christmas Eve, and, according to xAd, sees this search activity to be 24 percent greater than on even Black Friday.
After the release of Boxed on the East Coast of the US earlier this year, the wholesale shopping app has now expanded to cover the entire country. Formed by former executives from Zynga, Adap.tv and Flurry, Boxed brings its bulk-purchase shopping experience to users without the need for membership fees.
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