Airpush acquires Hubbl to release native mobile advertising platform

Image via Airpush

Image via Airpush

Mobile ad platform Airpush has announced its acquisition of Hubbl, developer of mobile personalization and native advertising technology. The acquisition will see the pair partnering to bring more effective native advertising to Airpush’s ecosystem of 120,000 mobile apps, via an ad platform that’s currently in development.


PlayFirst announces acquisition of Big Head Mode IP

Image via PlayFirst

Image via PlayFirst

Diner Dash developer PlayFirst has announced its acquisition of the game portfolio and IP of mobile app developer Big Head Mode. This move will see multiple Big Head Mode employees joining PlayFirst in leadership positions.

Former CEO of Big Head Mode Tipatat Chennavasin will join PlayFirst as Director of Product Management, while Big Head Mode Co-founder Richard Au will become Senior Director of Engineering.


Yelp acquires restaurant reservations service SeatMe


Yelp has strengthened its focus on online restaurant reservations with the acquisition of SeatMe, a San Francisco based web and iPad app developer that has created a streamlined reservations solution for restaurant and bar owners across the US.

The acquisition will see Yelp’s users being given an additional option for scheduling restaurant reservations without leaving the app’s experience, tracking down a restaurant’s website or phone number.


Shopzilla acquires Zappli, aims to make mobile checkout faster


Image courtesy

Shopping website portal Shopzilla has acquired Zappli, developer of iOS app myShopanion and mobile checkout experience InstaBuy. As reported by TechCrunch, the companies have yet to disclose any deal terms.

InstaBuy officially launched last fall and provides mobile shoppers a way to store their credit card, billing and shipping information to be used across any mobile application. The technology was first introduced in the myShopanion app which allowed users to shop from a number of retailers including Walmart, Kohl’s and Best Buy. (more…)

Yahoo! acquires ‘Smartr Contacts’ developer Xobni


Yahoo’s recent shopping spree isn’t over yet, as the company’s latest acquisition is Xobni, maker of email and address-book based plugins and apps.


Yahoo! acquires video creation and sharing app Qwiki

Qwiki Acquisition-1

With Yahoo’s acquisition of Tumblr officially finalized on June 20, Yahoo CEO Marissa Mayer isn’t allowing the company to sit idle. In fact, its latest purchase has been announced this week, as Yahoo has acquired mobile picture and video sharing service Qwiki.


Yahoo! acquires fantasy sport app developer Bignoggins


Yahoo has been on a shopping spree since its purchase of Tumblr on June 20th.  Yahoo purchased the one-man start-up Bignoggins Productions on Monday to strengthen its own fantasy sports apps offerings.

Bignoggins has developed popular paid fantasy sports apps such as Fantasy Monster and Draft Monster. While Yahoo will not continue distributing these applications, it will integrate these apps technologies into its own fantasy sports applications.

Bignoggins founder, Jerry Shen, will be joining Yahoo’s mobile engineering team. He has also announced they have planned on hiring new talent through his blog.


Automattic acquires Poster, iOS WordPress client

Screen Shot 2013-06-17 at 10.17.57 AM

WordPress parent company, Automattic, has acquired Poster, a WordPress client for iOS, in an acqui-hire. Automattic is not purchasing the Poster product, but will welcome Poster developer, Tom Witkin to its mobile team.

The deal will remove Poster for purchase in the app store, but Witkin will continue to support the app while he joins the Automattic mobile team to assist in improving its mobile applications.

The acquisition makes a lot of sense for Automattic. Poster is a much more robust and feature-rich WordPress client than the company’s own. With Witkin’s assistance, it is likely much of the features available in Poster will be added to the official client.

Google closes on deal for Waze

Waze logoGoogle has acquired crowd-sourced mapping application, Waze, as announced from the company’s official blog.

It was long rumored that both Facebook and Apple have shown interest in acquiring the Israel based startup, but have been beat out by Google. While acquisition price is still up in the air, it has been speculated at 1 billion to 1.3 billion dollars.

The Waze product development team will still operate separately in Israel for the time being and plans on using each mapping application complementary to each other. Google also plans on focusing on the Waze community who is seen as the “DNA of [the] app”.

“The Waze community and its dedicated team have created a great source of timely road corrections and updates,” said Google’s Brian McClendon, Vice President of Geo, in a statement. ”We welcome them to Google and look forward to working with them in our ongoing effort to make a comprehensive, accurate and useful map of the world.”

According to AppData, Waze is currently the #2 of top free navigation app for iOS. With Google Maps” at number one of top free navigation apps, Google has taken a significant stronghold of the navigation app landscape.

Exclusive: HitFox’s AppLift raises $13M from Prime Ventures

HitFox head logoHitFox today announced that its mobile game marketing platform AppLift raised $13 million from venture capital and growth equity firm Prime Ventures. This is AppLift’s second round of funding, after recieving its first round of funding from HitFox, an incubator focused on investing and acquiring game distribtuion and user acquisition startups.

AppLift co-founder and U.S. general manager Hanno Fichtner told Inside Mobile Apps that AppLift is generating more than one million installs per game a month for their top publishing partners. He adds that one game in the top three on the top grossing apps chart from a particular publisher, which wasn’t named, is receiving the most installs from AppLift, even more than from Facebook or Google referrals. When we last heard about install figures from AppLift, the service was driving 10,000 installs per game a day, which is approximately 300,000 a month. (more…)

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