Mobile ad platform Airpush has announced its acquisition of Hubbl, developer of mobile personalization and native advertising technology. The acquisition will see the pair partnering to bring more effective native advertising to Airpush’s ecosystem of 120,000 mobile apps, via an ad platform that’s currently in development.
Diner Dash developer PlayFirst has announced its acquisition of the game portfolio and IP of mobile app developer Big Head Mode. This move will see multiple Big Head Mode employees joining PlayFirst in leadership positions.
Former CEO of Big Head Mode Tipatat Chennavasin will join PlayFirst as Director of Product Management, while Big Head Mode Co-founder Richard Au will become Senior Director of Engineering.
Yelp has strengthened its focus on online restaurant reservations with the acquisition of SeatMe, a San Francisco based web and iPad app developer that has created a streamlined reservations solution for restaurant and bar owners across the US.
The acquisition will see Yelp’s users being given an additional option for scheduling restaurant reservations without leaving the app’s experience, tracking down a restaurant’s website or phone number.
Image courtesy Zappli.com
Shopping website portal Shopzilla has acquired Zappli, developer of iOS app myShopanion and mobile checkout experience InstaBuy. As reported by TechCrunch, the companies have yet to disclose any deal terms.
InstaBuy officially launched last fall and provides mobile shoppers a way to store their credit card, billing and shipping information to be used across any mobile application. The technology was first introduced in the myShopanion app which allowed users to shop from a number of retailers including Walmart, Kohl’s and Best Buy. (more…)
Yahoo’s recent shopping spree isn’t over yet, as the company’s latest acquisition is Xobni, maker of email and address-book based plugins and apps.
With Yahoo’s acquisition of Tumblr officially finalized on June 20, Yahoo CEO Marissa Mayer isn’t allowing the company to sit idle. In fact, its latest purchase has been announced this week, as Yahoo has acquired mobile picture and video sharing service Qwiki.
Yahoo has been on a shopping spree since its purchase of Tumblr on June 20th. Yahoo purchased the one-man start-up Bignoggins Productions on Monday to strengthen its own fantasy sports apps offerings.
Bignoggins has developed popular paid fantasy sports apps such as Fantasy Monster and Draft Monster. While Yahoo will not continue distributing these applications, it will integrate these apps technologies into its own fantasy sports applications.
Bignoggins founder, Jerry Shen, will be joining Yahoo’s mobile engineering team. He has also announced they have planned on hiring new talent through his blog.
WordPress parent company, Automattic, has acquired Poster, a WordPress client for iOS, in an acqui-hire. Automattic is not purchasing the Poster product, but will welcome Poster developer, Tom Witkin to its mobile team.
The deal will remove Poster for purchase in the app store, but Witkin will continue to support the app while he joins the Automattic mobile team to assist in improving its mobile applications.
The acquisition makes a lot of sense for Automattic. Poster is a much more robust and feature-rich WordPress client than the company’s own. With Witkin’s assistance, it is likely much of the features available in Poster will be added to the official client.
Google has acquired crowd-sourced mapping application, Waze, as announced from the company’s official blog.
It was long rumored that both Facebook and Apple have shown interest in acquiring the Israel based startup, but have been beat out by Google. While acquisition price is still up in the air, it has been speculated at 1 billion to 1.3 billion dollars.
The Waze product development team will still operate separately in Israel for the time being and plans on using each mapping application complementary to each other. Google also plans on focusing on the Waze community who is seen as the “DNA of [the] app”.
“The Waze community and its dedicated team have created a great source of timely road corrections and updates,” said Google’s Brian McClendon, Vice President of Geo, in a statement. ”We welcome them to Google and look forward to working with them in our ongoing effort to make a comprehensive, accurate and useful map of the world.”
According to AppData, Waze is currently the #2 of top free navigation app for iOS. With Google Maps” at number one of top free navigation apps, Google has taken a significant stronghold of the navigation app landscape.
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