ComScore: Smartphone penetration crosses 50 percent threshold for the first time

Up eight percent since June, smartphone penetration has reached 51.0 percent, with 119.3 million U.S smartphones users, according to ComScore’s latest Mobile Subscriber Market Share report. From June to September 2012, ComScore reported that Apple’s market share among smartphone platforms had the largest lift at 1.9 percent to 34.3 percent. Android jumped by 0.9 percent to 52.5 percent.comScore Reports September 2012 U.S. Mobile Subscriber Market Share Top Smartphone Platforms

Once again Apple was the fastest growing platform in the smartphone market, moving from 32.4 percent in June to 34.3 percent in September, despite Google remaining the top platform with 52.5 percent of the smartphone market share.

Samsung remained the top mobile OEM in the U.S., up 0.4 percent. Apple’s 17.5 percent market share, up 2.1 percent, moves the manufacturer even closer to the second place, OEM LG, with 17.7 percent market share, down 1.1 percent. The other two Android manufacturers, Motorola and HTC, both fell with Motorola down 0.8 percent to 10.9 percent market share and HTC down a 0.2 percent to 6.2 percent.comScore Reports September 2012 U.S. Mobile Subscriber Market Share Top Mobile OEMs

Inside Social Apps

Mediabistro Event

Facebook Joins Inside Social Apps Event

In the past few weeks, we’ve added industry insiders from Facebook, Chartboost, Tango, Tilting Point, PlayHaven, Paltalk, and more to the speaking roster of Inside Social Apps, June 6-7 in San Francisco. You’ll learn strategies for success with experts like Deb Liu, Product Manager at Facebook. Register now and save $200. 

Leave a Reply

4 Responses to “ComScore: Smartphone penetration crosses 50 percent threshold for the first time”

  1. tapzat » ComScore: Smartphone penetration crosses 50 percent threshold for says:

    [...] article is from: ComScore: Smartphone penetration crosses 50 percent threshold for Share:Facebook This entry was posted in Apps, Smartphones, Tablets, Uncategorized and tagged [...]

  2. 每日观察:关注第三季度主流智能手机市场份额(11.3) | GamerBoom.com 游戏邦 says:

    [...] Samsung remained the top mobile OEM in the U.S., up 0.4 percent. Apple’s 17.5 percent market share, up 2.1 percent, moves the manufacturer even closer to the second place, OEM LG, with 17.7 percent market share, down 1.1 percent. The other two Android manufacturers, Motorola and HTC, both fell with Motorola down 0.8 percent to 10.9 percent market share and HTC down a 0.2 percent to 6.2 percent.(source:insidemobileapps) [...]

  3. NPD: Smartphone penetration rises to 70 percent in Q3 says:

    [...] reported a similar figure earlier this month, reporting that smartphone penetration has reached 51 [...]

  4. 43% of American mobile phone owners are downloading apps says:

    [...] is how much further this app percentage can rise. Earlier this month, comScore estimated that 51% of Americans now own smartphones – the key devices for app [...]

interested in advertising with inside mobile apps?

Social Media Jobs
of the Day

Web Developer

Mullen
Winston Salem, NC

Director of Social Media

Moosylvania
St. Louis, MO

Featured Company

Join leading companies like this one and recruit from the nation's top media job seekers on the Mediabistro Job Board. Every job post comes with our satisfaction guarantee. Learn More
 

Our Sponsors

Also from Inside Network:   AppData - Facebook & iOS Application Stats   PageData - Engagement Data on Facebook Pages   Facebook Marketing Bible   Inside Network Research
WebMediaBrands
Mediabistro | SemanticWeb | Inside Network
Jobs | Education | Research | Events | News
Advertise | Terms of Use | Privacy Policy
Copyright 2012 WebMediaBrands Inc. All rights reserved.