Imangi Studios signs exclusive Android monetization deal with W3i

Imangi Studios, the independent studio behind the mobile mega-hit Temple Run, has signed a two year long deal that will see W3i become its exclusive monetization partner on Android.

Under the terms of the deal, Imangi Studios has integrated a W3i-powered offer wall that gives players the option to download, launch and play other Android games in exchange for free Temple Coins, the game’s virtual currency. W3i’s technology allows developers to run offers from multiple networks through a single offer wall, without having to negotiate separate agreements.

The financial terms of the partnership were not disclosed, but W3i typically operates its install business on a revenue share model, with developers taking home the lion’s share of the proceeds.

Today’s announcement marks the the second major Android-based deal W3i has signed this year. In June the company announced it would be Pocket Gems’ exclusive monetization solution provider on the platform.

W3i now reaches more than 14 million daily active users on Android — 5 million of which come from Temple Run alone, according to today’s announcement.

 

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5 Responses to “Imangi Studios signs exclusive Android monetization deal with W3i”

  1. В Temple Run появятся «офферы» says:

    [...] W3i, специализирующаяся на продвижении и монетизации, объявили о подписании партнерского соглашения сроком на два [...]

  2. This week’s headlines from across Inside Network says:

    [...] Imangi Studios signs exclusive Android monetization deal with W3i [...]

  3. W3i’s Erik Lundberg on Android games monetization, tablet dominance, closing the gap with iOS says:

    [...] small and very large. We really value Pocket Gems because they make games for both iOS and Android. We work with Imanji’s Temple Run. And we work with Skyvu’s Battle Bears Royale and it’s been hugely successful. We also work [...]

  4. W3i on Android games monetization, tablet dominance, closing the gap with iOS - W3i Blog says:

    [...] and very large. We really value Pocket Gems because they make games for both iOS and Android. We work with Imanji’s Temple Run. And we work with Skyvu’s Battle Bears Royale and it’s been hugely successful. We also work [...]

  5. Google Play featuring boosts SkyVu’s daily new user count up 1900%, 4900% for PlayCoMo - W3i Blog says:

    [...] that W3i now has more than 66 million monthly active users (MAUs) across its networks. W3i signed an exclusive monetization deal with Temple Run developer Imangi Studios back in October 2012, [...]

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