Supercell’s free-to-play titles grossing $15M a month on iOS
Finnish developer Supercell has told the New York Times its free-to-play iOS games are seeing sales in excess of $500,000 a day. On a monthly basis that translates to more than $15 million in gross revenue, or $10.5 million after Apple takes its 30 percent transaction fee.
The figure, which includes revenues from both Hay Day and Clash of the Clans, is yet another indication that a top grossing iOS game is now easily earning in excess of $5 million a month. In August the U.K.’s NaturalMotion revealed its popular free-to-play drag racing title CSR Racing was seeing sales of more than $12 million a month, a figure that still stands as the high-water mark for a single iOS game.
According to AppData, Clash of the Clans is currently the No. 2 top grossing iPhone and iPad app. Hay Day is the No. 19 top grossing iPhone app and the No. 14 iPad app.

Clash of the Clans’ positions on the top grossing iOS charts for the past month.

Hay Day’s daily rankings on the top grossing iOS charts for the past month.
The figures are also a validation of the company’s tablet-first gaming strategy. In March the company’s general manager Greg Harper told us in an interview he believed that there was a direct correlation between high tablet engagement rates the higher rate of monetization on tablet games. With revenues currently in excess of $10 million a month, Harper’s predictions seem to have borne fruit.



October 9th, 2012 at 7:31 pm
[...] According to AppData, Clash of the Clans is currently the No. 2 top grossing iPhone and iPad app. Hay Day is the No. 19 top grossing iPhone app and the No. 14 iPad app.(source:insidemobileapps) [...]
October 9th, 2012 at 10:20 pm
[...] 来源:Inside Mobile Apps [...]
October 10th, 2012 at 3:25 pm
[...] tech news sites got word of Supercell’s success on iOS and wrote that they’re currently bringing in $500,000 per day in revenue on their two titles Clash of Clans and Hay Day. I wrote an analysis over the weekend of Clash of [...]
October 15th, 2012 at 7:33 am
[...] Supercell’s free-to-play titles grossing $15M a month on iOS [...]
October 17th, 2012 at 7:50 am
[...] the company that created the game was aware of that they were doing and how to do it right , with a monthly gross revenue of $15M as reported by InsideMobileApps you could think nothing could go wrong with this game and company. Until update 2.73 came [...]
October 18th, 2012 at 7:50 am
[...] the company reported the combined earnings from Hay Day and Clash of the Clans were in excess of $500,000 a day earlier this month, the figures returned by AppIQ seem to be highly [...]
October 23rd, 2012 at 2:02 pm
[...] the Finnish company that recently revealed it was earning more than $15 million a month on iOS, is betting the iPad Mini’s new lower price point and size will be attractive to [...]
January 10th, 2013 at 12:44 pm
[...] more than three months ago, Supercell told the New York Times in October 2012 that it saw sales in upward of $500,000 a day and $15 million in [...]