Smartphone and tablet game sales push Gameloft Q2 revenues up 35% year-on-year to €50.4 million
French mobile developer Gameloft posted record Q2 2012 earnings today, reporting sales of €50.4 million ($61.9 million), up 35 percent year-over-year and 12.5 percent quarter-over-quarter.
During the second quarter Gameloft’s revenue from smartphone and tablet games increased by 119 percent year-over-year. Smartphone and tablet game revenues now account for more than half of the company’s total sales. By comparison, smartphone and tablet revenues were responsible for 40 percent of Gameloft’s total revenue in Q1.
The company also highlighted the growth of its in-app purchase and advertising revenues. 60 percent of the company’s smartphone sales now come from those revenue streams, up from the 50 percent Gameloft reported in Q1. Although Gameloft’s recent hits like The Dark Knight Rises and The Amazing Spider-Man command a premium paid app price of $6.99, both games also feature additional in-app purchases, a model that has become increasingly effective for the company.
Gameloft also reported it now has 55 million monthly active users, up considerably from March, when the company reported it had a user base of 35 million MAU. North America accounted for 33 percent of revenues, Europe and the Middle East 26 percent, Asia Pacific 22 percent and Latin America 20 percent.
Gameloft has adjusted its earning estimates for the year based on its results, and is now targeting €200 million ($246 million) for 2012, a figure that will see revenues rise by 22 percent year-over-year.
Gameloft’s stock rose slightly on the news, closing at €4.74 ($5.83) a share.