Zynga Paid $53.3 Million in Cash and Stock For Newtoy, IPO Filing Shows
Zynga’s IPO filing today showed that the company paid $53.3 million for what would become its Zynga With Friends studio, producing the top grossing apps Hanging With Friends and Words With Friends.
The company paid $44.3 million in cash with 1.4 million fully vested shares worth $8.9 million last November for Newtoy, a McKinney, Texas-based company that had already hit app Words With Friends to its name when it was bought.
The move helped Zynga grow its number of daily active users on mobile platforms by tenfold in seven months. In the filing, Zynga said that it was able to double the daily active users for the Words With Friends game about 120 days after the acquisition by combining the two companies’ scale and know-how around social game mechanics. The Zynga With Friends studio also recently launched Hanging With Friends, a social Hangman-style game, that quickly climbed the charts and is now the 20th top grossing iOS app in the U.S. In
Zynga currently has 12 titles on mobile platforms, including Cityville Hometown, which just came out this week.
July 1st, 2011 at 5:19 pm
[...] Zynga Paid $53.3 Million in Cash and Stock For Newtoy, IPO Filing Shows [...]
July 1st, 2011 at 5:47 pm
[...] Zynga Paid $53.3 Million in Cash and Stock For Newtoy, IPO Filing Shows [...]
July 8th, 2011 at 11:01 am
[...] its arsenal of talent, Zynga has made a series of mobile-related acquisitions in the past year, including Words With Friends-maker Newtoy, for which it paid $53.3 million in cash and stock. It also recently bought Wonderland Software to form a U.K.-based mobile [...]
July 12th, 2011 at 8:50 am
[...] are changing and Kama Games’ needs to be more than a one-hit wonder, especially with Zynga willing to pay tens of millions of dollars on both acquisitions and marketing to climb the [...]
July 19th, 2011 at 9:22 pm
[...] that Zynga gains through acquisitions, like its purchase of Words With Friends-maker Newtoy, don’t count for the mobile growth [...]
August 1st, 2011 at 11:02 am
[...] With Friends should be popular considering the traction the game has seen on mobile platforms. As Inside Mobile Apps reported recently, the acquisition of the Newtoy and Words With Friends, helped grow Zynga’s [...]
August 1st, 2011 at 11:06 am
[...] With Friends should be popular considering the traction the game has seen on mobile platforms. As Inside Mobile Apps reported recently, the acquisition of the Newtoy and Words With Friends, helped grow Zynga’s [...]
August 1st, 2011 at 12:24 pm
[...] With Friends should be popular considering the traction the game has seen on mobile platforms. As Inside Mobile Apps reported recently, the acquisition of the Newtoy and Words With Friends, helped grow Zynga’s [...]
August 1st, 2011 at 12:46 pm
[...] racking up double and triple word scores on the game’s mobile version. According to a recent Inside Mobile Apps report, Zynga, who bought the company that created Words With Friends last December, has increased [...]
August 1st, 2011 at 1:48 pm
[...] under Zynga. An S-1 filing in Zynga’s impending initial public offering revealed that that the acquisition price was $53.3 million. Another revelation from subsequent addendum to the S-1 reveal that users Zynga [...]
August 6th, 2011 at 8:03 pm
[...] With Friends should be popular considering the traction the game has seen on mobile platforms. As Inside Mobile Apps reported recently, the acquisition of the Newtoy and Words With Friends, helped grow Zynga’s [...]
August 16th, 2011 at 7:01 am
[...] With Friends should be popular considering the traction the game has seen on mobile platforms. As Inside Mobile Apps reported recently, the acquisition of the Newtoy and Words With Friends, helped grow Zynga’s [...]
September 20th, 2011 at 2:22 pm
[...] Words With Friends (Update) – Another game that updated on September 15th was Zynga’s popular game Words With Friends, currently the #34 top grossing app. At $1.99, Words With Friends is also the only paid app in our iPhone roundup. Of the top 50 highest grossing iPhone titles, 45 of them are games, but free games outnumber paid by 2 to 1, an interesting statistic that reflects the growth (and profitability) of the in-app purchase model. The game has been updated to refine the app’s push notifications and give players the ability to monitor other With Friends games while in the app. Words With Friends was originally developed by Newtoy, which were later acquired by Zynga for $53 million. [...]
November 4th, 2011 at 10:14 am
[...] As of the end of September, Zynga had 11 games on both Android and iOS including highly-ranked hits like Zynga Poker and the titles it was able to grow or build through the Newtoy acquisition last year like Words With Friends and Hanging With Friends. Zynga paid $53.3 million in cash and stock for the McKinney, Texas-based company one year ago. [...]
March 9th, 2012 at 9:30 am
[...] For perspective, Zynga last said it had 15 million daily active users on Android and iOS and that took the $53.3 million acquisition of Newtoy and well over a year to [...]
May 14th, 2012 at 9:48 am
[...] maker OMGPOP for $180 million, and original Words With Friends creator Newtoy, which sold for $53.3 million in late 2010. The Wild Needle deal isn’t surprising, given recent statements from Zynga CEO [...]